JWO x The O2

B2C - AMAZON


We created a case study showcasing the partnership between Amazon Just Walk Out and The O2, exploring the introduction of checkout-free shopping at one of the UK’s leading entertainment venues.

Hearing from the people behind the rollout, the film shows how the technology helps fans grab what they need and get back to the action, spending less time queuing and more time enjoying the show.

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Hugsperiment // Heinz