Visa sends us to Norway
Another passport stamp, another production, and another opportunity to tell an important story for a huge client.
This time, we travelled to Oslo, Norway on behalf of our friends at Publicis Pro, producing a visual case study for Visa Direct, showcasing the partnership between Shift4 and TOMRA, and the growing success of the TOMRA Reuse initiative across Europe.
Working with a lean crew on a single-day shoot, we packed interviews, b-roll and product cinematography into a tightly scheduled production. Planning was key, allowing us to maximise every hour on location while ensuring the final film reflected the premium standard expected from the Visa brand.
International productions have become a familiar part of life at Praxima and for that we are grateful. Norway marked the fifth country outside of home that we've filmed in this year, and whether we're navigating airports, coordinating logistics or adapting to new locations, we love the challenge that comes with taking our productions overseas.
The finished film isn't live just yet, but is already shaping up to be another strong addition to the growing library of content we've created for Visa. It's a partnership we're incredibly proud of, and one we're excited to continue building as new opportunities arise.
Here's to the next destination.
CREATIVE AGENCY - PUBLICIS PRO
PRODUCTION PARTNER / CREW / CAMERA / LIGHTS / SOUND / EDIT - PRAXIMA
